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Various things in your analysis make me think maybe you don’t really understand the podcast or its audience. Like referring to Huberman as Jordan Peterson esque, or the idea that his followers are predisposed to distrust the media. While he is a jacked dude, there’s really nothing about masculinity in the podcast, and nothing explicitly about politics. It’s a general health podcast including mental and physical aspects of health. Maybe some similarities in terms of self-improvement focus but leftists and women are also Huberman’s audience. I’m sure there are many people who both listen to him and would read NY magazine. Nice episode in general tho!

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Various things in your analysis make me think maybe you don’t really understand the podcast or its audience. Like referring to Huberman as Jordan Peterson esque, or the idea that his followers are predisposed to distrust the media. While he is a jacked dude, there’s really nothing about masculinity in the podcast, and nothing explicitly about politics. It’s a general health podcast including mental and physical aspects of health. Maybe some similarities in terms of self-improvement focus but leftists and women are also Huberman’s audience. I’m sure there are many people who both listen to him and would read NY magazine. Nice episode in general tho!

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Sure, nothing is ever one thing, but it would be disingenuous to say that he didn’t have huge overlap with the audience described. Just look at the defenses.

Same thing is true of a lot of things —- diets, other podcasts, brands — it appeals to most of X group without being explicitly or exclusively for X group.

Y restaurant can have nothing to do with Mormons but because Mormons eat there often and would be most likely to defend it in the event of a scandal, it becomes colloquially known as “the Mormon restaurant.” So on and so forth

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Yah his manosphere fans might be loud in defending him but that doesn’t mean they’re representative of his audience in general up til now. The article + defenses/discourse around it might push away other demographics of fans tho and shape his listenership that way.

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It’s hard to say. All we can go off is the brand projected. There are also little clues like seeing what the algorithm recommends (“listeners of this show also enjoyed…”)

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Apr 2Liked by Katherine Dee

Very enjoyable 😊

Thanks you two.

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author

Thank you!

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