Transformational vs. affirmational fandom.

from the archives of obsession_inc and Skud, 2009.

I have long contended that fandom is the overarching organizational structure of American life, e.g., we’re not leftists or rightists; we’re members of the leftist or rightist fandom. It’s not just consumerism—it’s also how we interact with the “source material” of day-to-day life.

More specifically: we live in a culture of transformational fandom.

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